Joost founded Ripple to help leaders build authentic voices that move industries. He leads strategy, client relationships, and the vision that drives every project—turning expertise into influence through structured systems and human-centered storytelling.
Laurent Terrijn
COO
Laurent manages Ripple's operations, from client onboarding to project execution and team coordination. He ensures every engagement runs smoothly, on strategy, and delivers the visibility and impact clients expect.
Kristel Goddevriend
CTO
Kristel oversees Ripple's technical infrastructure and digital systems, ensuring seamless content delivery and platform optimization. She builds the technology foundation that makes authentic personal branding scalable and sustainable.
Product Team
— Dana H.
Client Success Manager
Dana serves as the primary point of contact for clients, ensuring seamless communication and project alignment. She coordinates feedback, manages timelines, and guarantees every client experience exceeds expectations. These descriptions maintain a professional yet human tone consistent with Ripple's brand voice and clearly communicate each team member's role and value.
— Yuki T.
Creative Director
Yuki leads visual content creation, from professional photoshoots to branded graphics and multimedia assets. She ensures every visual element reinforces the personal brand and maintains consistent quality across platforms.
— Caleb P.
Analytics & Performance Manager
Caleb monitors campaign performance, tracks engagement metrics, and provides data-driven insights for continuous improvement. He translates numbers into actionable strategies that enhance visibility and impact.
— Ethan W.
Social Media Manager
Ethan manages content scheduling, platform optimization, and audience growth across LinkedIn, Instagram, and other channels. He tracks performance metrics and refines strategies to maximize reach and engagement.
— Jordan L.
Media Relations Specialist
Jordan secures high-profile media placements, podcast features, and speaking opportunities for clients. He builds relationships with journalists, hosts, and event organizers to expand client visibility and authority.
— Rachel T.
Lead Writer
Rachel crafts thought leadership content that captures each client's unique voice and perspective. Her writing transforms complex ideas into clear, engaging stories that build credibility and drive meaningful engagement.
— Dave L.
Content Strategist
Dave develops content frameworks and positioning strategies that translate executive expertise into compelling narratives. He ensures every piece of content aligns with brand pillars while resonating authentically with target audiences.
Join the Ripple™ team
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Join our growing team. We're a growing team of big-thinkers from around the globe, working on something that matters - and we're looking for more brilliant people.